ccording to Forrester, 78 percent of clients don’t believe their lead agency does digital well. And this for good reason: Given the state of the economy, it’s been increasingly hard for agencies to turn away any opportunity to earn some revenue. And as client interest and budgets have increasingly turned towards digital, the response within traditional agencies has been to tell their clients, “Yeah, we do that,” and then try to figure it out.
ice piece over on www.99percent.com about ‘The Circle of Influence’
The author and leadership guru Stephen Covey encourages us to only focus on concerns that we have control over. He outlines the “circle of concerns” as all of the stuff that worries us – and then a smaller “circle of influence” (within the larger “circle of concerns”) that only contains stuff that we can actually control.His point, of course, is that we should only spend our energy on stuff that we can do something about. Focus only on problems that lie within your “circle of influence.”
ou may of noticed some lovely drop caps floating around this site… They’re all down to the hugely talented Jessica Hische. Many thanks to her. You can visit her site at http: www.jessicahische.com or visit her Daily Drop Cap website at: http://www.dailydropcap.com
Great article over on Design Shack… Thought we’d share…
Working for other people can be a horrible way to spend your life.
ven if you’re doing something that you love, doing it 40+ hours per week for other people has a tendency to ruin the appeal. One way to ease this problem is to create and maintain personal side projects. Below we’ll discuss why this proves true.
r maybe not so random if you’re paying us to do some work for you. We have come across a cool little app called Daytum. It lets you visualise any data you input, so in an effort to be a little more transparent we decided to put the studios activites into it and let our clients know its there… and see what we’re up to. After all, in these post “expenses for MP’s scandal” times, a little more honesty might go a long way..! You can view the data here: http://daytum.com/theburo
ere at the Casa Del Buro, we like to play about in a sandpit of paint and and crayons (when we have time) and the fruits of that mash up have produced a piece for an exhibition at the Chelsea Arts Club over in, er…. Chelsea. Let us know what you think..
his is pretty interesting… thought we’d post it and add a bit more to it.. as we are as opinionated as the next studio… (sometimes..)
5 Guiding Principles for Experience Designers
1. Understand the underlying problem before attempting to solve it
Your work should have purpose—addressing actual, urgent problems that people are facing. Make sure that you can clearly articulate the core of the issue before spending an ounce of time on developing the design. The true mark of an effective designer is the ability to answer “why?”. Don’t waste your time solving the wrong problems.
ike most of you probably do, we spend a lot of time researching and looking around the Internet. We always come across bits of information that we want to keep, and here at the Buro, we’ve decided to stick some of it in our new blog.. along with some other random snippets and juicy currents of meaningless bits we hope you’ll read… from time to time..
I guess we’ll also post insights into our way of working, and updates on current or even past projects. I have to say just from the off, 80% of our work is never seen or mentioned… simply because we don’t have time or we’re not entirely happy with the direction it’s taken. Now, that can be down to clients choices (who ever listens to all the advice eh?) or the work is just not that interesting… there’s a lot of bread and butter work being done, and that’s the life blood of our little operation, but to be honest who wants to read about resizing images for a CMS? There’s also the issue of ownership… we do lots of work through third parties, and they don’t take kindly to us staking our claims on the best looking stuff. Shame really…