MTV / Sony Promo
March 11, 2009 by sigh jones
Filed under Film and Animation, Graphics and Illustration, Latest Work, MTV / Sony background artwork
We produced this promo spot for MTV for the launch of the new Sony Video Walkman. It centered around the idea of the main character strolling through his neighbourhood listening and watching his favourite music. Every time he changed the track he was listening to the memory that the music was linked to popped out of the Walkman and floated off across the urban landscape.
The aim of the promo was to show how you and your music are intrinsically linked and that the new Sony Video Walkman could help you relive your memories, anytime, anyplace, anywhere. Freakish Kid designed and produced the spot for Brothers and Sisters UK, MTV and Sony.







Freakish Kid is our digital animation studio based in Budapest, Hungary. We develop, design and produce commercials, music promos, short films, TV series and feature films. Our creatives have worked with some of the most talented people in the industry. Our clients include Nickelodeon, Cartoon Network, Pepsi, Zwack, McCann-Erikson, BBDO, Wieden & Kennedy, RTL Klub, MTV, ITV (UK), Jetix and FOX International.